New Crowne Plaza hotel opens in Belfast
Belfast’s largest hotel group, Andras Hotels, has opened the first Crowne Plaza hotel in Northern Ireland, following an upgrade and rebranding of it’s flagship property, the four-star Ramada Plaza, Shaw's Bridge.
Crowne Plaza Hotels and Resorts is the upscale, full service hotel brand from InterContinental Hotels Group (IHG), and is designed with the modern business traveller in mind. IHG is one of the world’s leading hotel companies with over 4,900* hotels worldwide, in nearly 100 countries with more than 1,200* hotels in its development pipeline. The Crowne Plaza® has over 400 hotels open globally.
The rebrand has seen an investment of £600,000 to upgrade the hotel to the exacting Crowne Plaza brand standards with a further £3.4million to be rolled out over an eighteen-month period, which will see a complete refurbishment of all 120 bedrooms and the creation of 34 new bedrooms.
The upgrade and rebrand is the latest investment on the site, which included a complete refurbishment of the Grand Ballroom, lobby and conference suites. The hotel now features a new Club Bedrooms and a Club Lounge featuring complimentary continental breakfast, snacks and drinks. The Crowne Plaza ‘Sleep Advantage’ programme has been installed, which includes new pocket-sprung mattresses and luxurious new bedding, quiet zone bedrooms and aromatherapy kits in every room. The restaurant has a new look, complete with an all new breakfast and a menu concept including Fast and Fresh menu items. Guests can get active with the new Energy Station for joggers or use the onsite pool and health club, which has also been refurbished.
Read about Crowne Plaza Belfast here: